Prasaja avatar

Writer-grade clarity.
Developer-grade precision.

I'm a Product Writer—Developer hybrid, leading and building digital products with compelling narratives.

Need a helping hand?

UX Writer, Product Developer.

My journey began as my curiosity about words and technology peaked several years ago. As a UX Writer, I discovered that the right words at the right moment could transform a confusing interface into an intuitive experience. I've crafted microcopy that guides, reassures, and occasionally makes people smile (even nose-exhale) because digital experiences should feel human.

But I wanted to do more than write about products; I wanted to build something that helps me and clients (like customizable writing guidelines). Learning to code wasn't just about adding a skill, it was about understanding how the content structure is built and interacted, so that users enjoy it.

Now as a Product Writer—Developer hybrid, I bridge the gap between content and execution, between what users need and what technology can deliver.

My Writings

ux-writing

🗄️ JSON Documentation Structure for Product Copywriting

A comprehensive guide to organizing your app's copy in JSON files that scales from simple single-language projects to complex structures.

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ux-writing

🙋🏻‍♂️ Beyond the UX Writing Surface (My Personal Journey)

A candid reflection on moving beyond surface-level UX writing conversations to discover the deeper technical and accessibility layers.

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ux-writing

🇯🇵🇺🇲 The Syntax of Tone, What Japanese and English Taught Me

My attempt to breakdown a subtle yet profound ways Japanese and English languages handle tone.

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Writing Tools

I've built these tools to make my own work easier. Feel free to use them for your projects too!

Writing Guidelines Builder

Ever struggled to keep your brand voice consistent? This tool lets you create, customize, and export writing guidelines in minutes. Play with the tone spectrum, set your terminology, and download as PDF or Markdown.

Free to use
Give it a try

UX Writing Request Form

Need help with UX writing? I've created this form to make collaboration smoother. Tell me about your project, audience, and tone preferences in one organized place. Great for teams and clearer than long email threads!

Client-ready
Send a request

Featured Projects

A selection of my recent work in UX writing and product development.

Maximizing leave with Cutimaxxxing

Maximizing leave with Cutimaxxxing

My portfolio in creating products. From writing PRD, drafting mockups and prototypes, composing and writing content, to implementing the code using Next.js App Router.

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Kredivo App Rating Enhancement

Kredivo App Rating Enhancement

This case study details how strategic UI copy and carefully planned user touchpoints helped revitalize Kredivo's app rating system.

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Leading UX Writing Team

Leading UX Writing Team

As UX Writing Lead, I orchestrated a cross-border team of 5 writers.

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Need a helping hand?

I run a product storytelling & development studio called Sintaksis. Book a discovery call to explore how we can build your product's compelling narratives.